Poorerthanyou.com, a blog geared toward college students and people in their 20-somethings, is financial advice without being boring. The audience is obvious because it is stated right next to the title.
The mission of this blog is to give poor college students and 20-somethings advice on how to save money and make money. Stephanie, the author, gives advice on how to save money and how to become financially successful in the future. She pulls stories from different websites and leaves her own thoughts on the matter, she reviews books, and tries to receive as much information as she can on financial issues to help out herself and her readers.
The blog is both factual, by providing information and links to studies that have been performed, and opinionated by offering her own thoughts on the matter.
One thing that the author really focuses on is making the blog enjoyable to read. In most cases reading about financial matters is boring. Stephanie attempts to add humor and make the blog understandable to the average person.
Poorerthanyou.com a lot different than a magazine article, but in a good way. The blog adds a face to the writing, you can imagine the person behind the writing and it makes the content a lot more interesting.
The blog's presentation is very simplistic, which I think fits with the blog. Since Stephanie is trying to make complex financial issues simple, the simple layout works for her.
Stephanie's headlines are hugely helpful, she gives a very clear picture about what you are going to read before you read it. Which is great, because people want information that is relevant to them.
This blog is great way for college students to learn how to better handle their finances. I think that all you would need to write a blog like this is to read A LOT and then write on it. She is just filtering the information and presenting what she thinks is most relevant in a way that is easy to understand.
